Easy data sharing. With a large part of necessary information pulled straight from the PMS, creating campaigns becomes a lot easier. The solution maps the entirety of the clinic’s services and service providers onto a number of categories to make them more manageable.
Fast campaign launch. After that, the marketing manager has only to pick the required type of service (hygiene, implants, orthodontics, etc.), provider (hygienist or doctor), and type of patient (new patient, unused treatment credit, regular appointment) from a drop down list to quickly filter the targeted patients and launch the campaign.
Optimal marketing message. The preferred mode of communication can be adjusted in each individual case, with the list of options including emails, SMS, voice messages, and paper postcards. Users can choose from a library of templates or create their own personalized messages.
No missed opportunities. A distinct feature of the solution is automated campaigns that run in the background and reach out to patients whenever they start fitting a certain set of attributes (e.g. when the recommended period of time between dental hygiene appointments runs out).