Powerful MarTech Platform for the Dental Industry
Prior to the project, the client already had a long-standing business relationship with Oxagile. Oxagile’s team took part in delivering the client’s flagship product — a sophisticated brand reputation management platform designed for large companies and franchises.
Market research showed that the platform owed much of its success to users from the dental care industry. The client decided to focus more closely on the needs of dental practices using the existing platform as a basis for a new solution.
Key features and highlights:
- Quick and easy online patient scheduling;
- Automatic appointment reminders via SMS, email, and voice;
- HIPAA-compliant SMS chat for patients and doctors;
- CDT codes integration;
- Local SEO rank tracker with competitor data comparison;
- ROI report generation and visualization;
- Online reputation management.
Oxagile fine-tuned and expanded the functionality of the original platform to deliver an integrated solution unique to the healthcare IT market.