Market Research Video Survey Platform
Oxagile helped Mindswarms, an innovative market research company, develop a cross-platform solution for collecting and analyzing consumer feedback on any product or service.
Registered users can apply for a survey, record and submit video responses to survey questions, and get paid for sharing their opinion.
With their customers’ unique insights at hand, researchers, designers, and advertisers can make well-informed strategic decisions, refine early concepts, and determine the success of new releases.
Key features and highlights:
- screening of applicants according to the client’s preferred demographics;
- recording 1080p video with a webcam or mobile device;
- seamless background video upload;
- email notifications for respondents and survey administrators;
- PayPal payment integration;
- shareable video response matrices for marketing executives;
- support for 5,000 concurrent requests;
- robust infrastructure with horizontal scaling capabilities.
Effort: 33 man-months