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Roku’s not just trending — it’s shifting the streaming game. Just recently, they locked in a deal with Amazon Ads, giving advertisers exclusive access to Roku’s verified U.S. CTV inventory through Amazon DSP (demand-side platform).
What’s the intended outcome of this collab? Bigger reach, tighter targeting, and better results.
Naturally, Roku’s stock spiked 21% in June (per S&P Global Market Intelligence), and it’s no wonder they are steadily claiming more ground in the Smart TV space.
Add to that a solid Q1 performance of $1.02B in revenue, up 16%, with platform revenue climbing 17%, and yeah, it’s clear Roku’s on a roll.
And this isn’t an overnight comeback. As Ivan Popovich, our Senior Roku Developer here at Oxagile, pointed out in a recent Roku-related conversation, Roku was a force in 2024, too. If big screens as a part of your streaming app strategy are on your radar, skipping Roku just isn’t an option anymore.
So, if you’re looking to slot Roku into your multi-platform streaming lineup, we’re the team that gets you past the usual headaches. We’ve been deep in the Roku trenches for a while now, not just building apps but maneuvering around the platform’s potential obstacles and pitfalls.
Want a Roku app that doesn’t just work but wows? We push beyond the out-of-the-box stuff, sidestepping UI limitations to craft custom, polished, high-performing software that stands out.
Worried about store approvals? We’ll help you get through that faster.
Need smooth playback across every supported Roku device? We’ve got the media tuning and resolution handling locked down.
A major music streaming brand tapped us to help launch in a new region Roku-first. We delivered a sleek custom app, optimized for the Roku platform, and helped them break into fresh markets.
Still figuring out if Roku is the right call? Check out our Roku app development guide packed with insights that’ll give you a clearer picture of what to expect.
And hey, if you still have any questions, hit us up anytime. We’re always down to chat about Roku, brainstorm ideas, or help troubleshoot your next move.