AdTech Project Examples
Adtech Platform for eCommerce
Oxagile developed an adtech solution that helps advertisers improve campaign efficiency while enabling publishers to boost their ad revenues.
Core features of the platform include CTR prediction, intelligent ad targeting, and support for Google Product Listing Ads.
Innovative Demand-Side Platform for Digital Marketing
The project involved significant re-architecturing and ongoing enhancement of a powerful DSP within the digital advertising space.
The platform is designed to help advertisers maximize ROIs via laser-targeted, highly customizable digital campaigns that rely on complex business logic to deliver the best response.
Video Advertising and Monetization Platform
DashBid is an advertising and monetization platform that gives advertisers and marketers actionable insights into their business to help maximize video ad revenues.
The solution captures large amounts of video ad-related statistical data, aggregates it, and provides comprehensive multi-level reporting with visually appealing charts and graphs.
Real-Time Yield Optimization Platform for Digital Advertising
A sophisticated advertising platform for online publishers designed to handle over 40 billion ad transactions per month.
The system offers centralized ad management, real-time yield optimization, channel conflict avoidance, unified reporting, and more.